Case Study: A New Way to Do Cross-Promotions
Aug 12
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue ReadingCheers! Let’s Sell More Beer!
Jul 14
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...
Continue ReadingCase Study: A StuPENdous Promotion
Jun 14
Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...
Continue ReadingCase Study: Info in a Flash
Mar 19
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...
Continue ReadingCase Study: Piece of Cake
Jan 28
Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...
Continue ReadingCase Study: Shop 'til You Drop
Jan 14
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...
Continue ReadingCase Study: Zip It Up
Jan 06
Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...
Continue ReadingCase Study: Go Green or Go Home
Dec 07, 2022
Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...
Continue ReadingCase Study: It's Raining Cats and Dogs
Nov 22, 2022
Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...
Continue ReadingCase Study: Welcome New Hires!
Oct 31, 2022
Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill prof...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Oct 16, 2022
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...
Continue ReadingCase Study: A Getaway Promotion
Sep 10, 2022
A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to keep ...
Continue ReadingCase Study: Paw-se and Appreciate the Little Things
Aug 10, 2022
Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: When...
Continue ReadingCase Study: Keep it Cooler
Aug 03, 2022
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...
Continue ReadingBraving Campground Antics with the SAHARA Sports Bottle
Jul 12, 2022
Camping isn’t always a vacation, y’all. Seasonal KOA® Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free R...
Continue ReadingCase Study: Write to Paradise!
Jun 19, 2022
A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for comple...
Continue ReadingCase Study: You Can Count on Us
Apr 29, 2022
The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...
Continue ReadingCase Study: A Not-So-Silly Idea
Apr 07, 2022
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...
Continue ReadingCase Study: Lunchtime Loot
Mar 23, 2022
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue ReadingCase Study: Life of the Mardi
Mar 15, 2022
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...
Continue ReadingCase Study: Do the Wave
Mar 08, 2022
Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...
Continue ReadingCase Study: Roaming Free with the YUMA Clear Freedom Bottle
Feb 21, 2022
What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the ...
Continue ReadingCase Study: Brighten Their Day
Dec 24, 2021
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...
Continue ReadingCase Study: Jamming Out
Dec 02, 2021
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...
Continue ReadingCase Study: A Golfer Giveaway
Nov 25, 2021
Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Print...
Continue ReadingCase Study: A Wedded Keepsake
Oct 06, 2021
Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...
Continue ReadingCase Study: Staying Safe for Back-to-School
Sep 22, 2021
A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....
Continue ReadingCase Study: You've Got the Power
Aug 24, 2021
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...
Continue ReadingCase Study: A Race to Remember
Jul 11, 2021
Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...
Continue ReadingCase Study: Bear With Us
Jul 03, 2021
Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it was...
Continue ReadingCase Study: Safety First
Jun 12, 2021
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...
Continue ReadingCase Study: Adventure Awaits
May 29, 2021
An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...
Continue ReadingCase Study: Do a Double Take
May 14, 2021
Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...
Continue ReadingCase Study: College Fair Giveaway
Apr 23, 2021
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...
Continue ReadingCase Study: Have a Seat
Mar 25, 2021
As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...
Continue ReadingCase Study: Make a Spectacle
Mar 10, 2021
Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...
Continue ReadingCase Study: Wheelie Important Paperwork
Mar 03, 2021
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...
Continue ReadingCase Study: Jot It Down
Feb 17, 2021
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...
Continue ReadingCase Study: Fresh Mesh Promotions
Dec 22, 2020
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations....
Continue ReadingCase Study: Calendar Puns are Week
Nov 01, 2020
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...
Continue ReadingCase Study: Yes, We Can!
Oct 25, 2020
Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...
Continue ReadingCase Study: The Write Stuff
Sep 11, 2020
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: Pens...
Continue ReadingCase Study: A
Jul 01, 2020
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...
Continue ReadingCase Study: A Cheese-y Promotion
Jun 16, 2020
Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: Rest...
Continue ReadingCase Study: This Event Needs More Cowbell
May 26, 2020
Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...
Continue ReadingCase Study: I Was Framed!
Apr 28, 2020
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Apr 13, 2020
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The ...
Continue ReadingCase Study: Fun in the Sun
Apr 06, 2020
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Mar 29, 2020
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...
Continue ReadingCase Study: Raise Your Glass
Mar 22, 2020
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...
Continue ReadingCase Study: Spec-Tacular Promotions
Feb 01, 2020
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV event ...
Continue ReadingCase Study: Wine for the Win
Jan 18, 2020
A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Dec 27, 2019
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingCase Study: Charity Fundraiser
Nov 14, 2019
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...
Continue ReadingCase Study: What Does Your Phone Stand For?
Oct 30, 2019
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...
Continue ReadingCase Study: A Prom Ticket Keepsake
Oct 23, 2019
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...
Continue ReadingCase Study: Wave Hello to Promotions
Oct 09, 2019
Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient w...
Continue ReadingCase Study: Guess the Flavor Lip Balm
Sep 24, 2019
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...
Continue ReadingCase Study: The Big Picture
Sep 17, 2019
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingCase Study: Where Has Your Pen Been?
Sep 03, 2019
Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...
Continue ReadingCase Study: This Promotional Product is in the Bag
Aug 27, 2019
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: Raise Your Glass!
Jul 22, 2019
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...
Continue ReadingCase Study: Pillow Box
Jul 08, 2019
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue ReadingCase Study: Employee Appreciation Gift
Apr 12, 2019
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingCase Study: Pull Up a Chair and Stay Awhile
Mar 22, 2019
Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...
Continue ReadingCase Study: Save the Date, Save the Day
Mar 07, 2019
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...
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